Why was REDFIR created?
We've always worn classic belts with holes and often struggled with the fact that they simply didn't fit. Either the belt was too tight after switching it on or it was loose. It would be ideal to turn it on right in the middle of the holes, which is, of course, unrealistic. Then we came across belts without holes and instantly fell in love with them.
The problem was that these were tapes imported from abroad and the processing was not of good quality. In addition, only black and brown tapes were available. So we thought, why not produce this great product in the Czech Republic?
We founded the REDFIR brand, which is a combination of our ancestors' surnames, and after about a year of preparation, we started selling our tapes. They are handmade in the Czech Republic, in a workshop with a 27-year tradition of leather production. Only selected Italian beef hides are used for production.
The first years
Already during the first years of our operation, we managed to convince hundreds of customers in the Czech Republic and Slovakia about the quality of our tapes, and REDFIR tapes have become synonymous with style and quality.
Further development
We knew that we could offer our customers more quality and stylish accessories, so we decided to start producing new products. All of them are united by local production in the Czech Republic and uncompromising quality of materials and workmanship.
More than 10,000 satisfied customers
We have come a long way and our products are already used by more than 10,000 satisfied customers who are the driving force for us to deliver an even better service than before.
Due to the high number of orders and limited production capacity in the Czech Republic, we had to find new production facilities in Poland, Spain and Croatia.